How would people describe you?

Travel-lover, ambitious, a bit kooky..

When and how did you decide to start The C Word Mag - I started The C Word Mag during the first COVID-19 lockdown in May 2020. It was a bit of a product of boredom as I was locked down in Bristol with my parents, and it became a form of escapism! I had done part-time graphic design school the year before and was playing around with some logo ideas, built the website and just started writing content for myself. I then reached out to friends or people I knew who would want to write about certain subjects, and it has just grown from there! 

How did you come up with the name? So many people ask me this! It was initially based on that ‘C word’, mainly because our association with that word is something that we (as humans) have attributed to it. If you remove the meaning, you can repurpose it from a negative word and empower it to become something more positive by giving it a new meaning. Coincidentally, though, it turns out there are TONS of empowering words beginning with C, so ironically, there is not just one ‘C word’. 

What did you want to be when you grew up? So many things! At one point, it was a journalist or a novelist; at another, it was an artist or even a fashion designer (specifically shoes). I am one of those people who can’t be defined by one thing - be it a hobby, or career. Jack of all trades, master of only a few! 

When did you become interested in Breathwork, how and why? Funnily enough, it’s quite a recent discovery, so it’s had a profound impact in a very short space of time. I was solo travelling around Central America earlier this year and ended up volunteering at Envision Festival (a wellness and music festival in Costa Rica). While there, I attended a breathwork class that changed the game for me. I found a teacher online a few months later, and I did the online course. Now, I help friends, family, and clients learn how to leverage their breath to create a better life for themselves. I also include breathwork as an option for my marketing clients to help female founders manage stress, anxiety, imposter syndrome and more. 

What do you love about your job? The freedom to work remotely and on my terms. I also love that I can travel so quickly. Freelancing is so great because I can work with many different people in various industries, so no day is the same.

The perfect day - morning breathwork, delicious brekkie and a surf, read, and have a Mediterranean-style lazy lunch outside with music and sunshine. Move my body in some way, whether stretching or doing some pilates or playing tennis, doing some work for my businesses to strategise and improve them, meeting a friend for dinner or cooking up a storm in the kitchen (Asian food most likely!)

An object you would never part with - my gold ring. 

The biggest female influence in your life My mum. With my granny a close second. 

An unforgettable place you’ve travelled to in the past 5 years Oooh, that’s hard. I think Popoyo in Nicaragua to be honest, or maybe El Tunco in El Salvador.

Where would you like to go next? Japan! I am so desperate to spend a good few weeks exploring the country. I’ve only heard good things. 

Favourite thing you’ve bought this year? Plane tickets.

Your favourite website - can I say The C Word?!

A recent “find” - Tribe App here in Lisbon - so great for co-working, events and socialising! 

The books on your bedside table - currently there are three: American Dirt by Jeanine Cummins, Exciting Times by Naoise Dolan and If I Had Your Face by Frances Cha

If you weren’t doing what you do -  hard because I now love what I do! But… I’d probably be travelling the world even more. 

In your fridge you’ll always find - Mayo

Favourite hotel  - The Mandarin Oriental, London

What’s next? So much! I’m planning to launch a breathwork subscription service quite soon called The Breathwork Collective (I launched my 7 days of breathwork course recently too), I’m still freelancing as a Marketing Strategist so always on the lookout for new clients I can help support (predominantly female founders), running the occasional virtual breathwork class, I’ve just launched Classroom on The C Word Magazine (a page dedicated to amazing educational online courses built by women), I’m also running a winter campaign for The C Word with Productive Babe Club in the coming months. The fun never stops!

Bio: Emily King is the founder of The C Word Magazine and a passionate advocate for art, travel, culture, cinema, fashion, sports, and feminism. Connect with her on Instagram @_emnco subscribe to her monthly newsletter, read her articles on MuckRack.